British convenience food brand to launch in US
Grimsby based The Saucy Fish Co is set to launch across eight US states, through US supermarket chain Giant.
The fish and sauce convenience product will be available in 390 Giant-Carlisle and Giant-Landover stores from March 2014. The launch will also introduce two new flavours developed to suit the average US palate – salmon with a sweet soy and chilli dressing, and tilapia with a red Thai sauce.
The products will be frozen and shipped from Grimsby, then thawed and sold as chilled in the US.
When transporting frozen goods over long distances, it is important to monitor the temperature of your transportation, in order to ensure that the product is kept at a safe temperature in keeping with food safety legislation.
Clive Bratt at Abacus Guardian comments “With the product being transported such a long distance, it is really necessary to keep a close eye on the temperature the product is being kept at. Abacus Guardian wireless temperature monitoring system allows you to remotely monitor this temperature, and alerts you when it drops or rises from your set parameters.”
To find out more about Abacus Guardian, call us on 01582 52 80 82 today.